This week Twitter announced it's own "tweet button". What does that mean to all of us? It means a standardized button for re-tweeting content you want to share. Similar to the Facebook "Recommend" button they allow you to send links with one-click to your friends and followers.
Currently the common button is from TweetMeme, a third party website which helps publishers. Twitter acknowledged the company on their blog, saying “We’re pleased to be working closely with the good folks at TweetMeme and, from here on out, they will be pointing to the Twitter Tweet Button.”
It appears that TweetMeme is not completely out of the game, their blog had this statement, “We will be assisting Twitter with the technical challenges involved with the button and secondly we will be working even more closely in the future on delivering real-time curation of the Twitter Firehose. This will manifest itself in the launch of a number of new products and the first of these is being unveiled today."
Twitter has pointed out that the main reason to use this type of button on your website is to allow me to share and to drive traffic back to your site. They also promise more accurate statistics as the data would go through their own servers instead of a third party.
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