The HTML5 web standard is maturing swiftly, thanks to the backing by technology giants such as Google and Apple. The standard will now be recognized by a new logo that is officially released by the World-Wide Web Consortium (W3C). The keystroke shaped HTML5 badge is supposed to start a new era of web standard branding.
The logo's official page defines the new badge, "It stands strong and true, resilient and universal as the markup you write. It shines as bright and as bold as the forward-thinking, dedicated web developers you are. It's the standard's standard, a pennant for progress. And it certainly doesn't use tables for layout."
HTML5 has seen a lot of debate in the past, especially in the last year with large companies choosing the standard over well known alternatives such as Adobe's Flash. The standard is now gaining a lot of momentum, especially the new video tags with major video streaming websites such as YouTube and Vimeo already supporting the new format.
According to Michael Nielings from Ocupop, the designers behind the logo, "The standard needs a standard. That is, HTML5 needs a consistent, standardized visual vocabulary to serve as a framework for conversations, presentations, and explanations". The logo will be available to all the developers and designers using the new technology. It is also possible to customize the logo in eight different styling based on the types of technology being used.
The website also showcases some HTML5 branded stickers and T-shirts as well as a gallery to showcase some possibilities with the new standard. If you are a developer or designer, do tell us about your thoughts on HTML5 and the new branding regime.
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