I have a cousin who, during her short but intense musical career, wrote a song called Che – what have you done for me lately?. This musical piece was inspired by the fact that the legend revolutionary Ernesto Che Guevarra has become a popular fahion icon, printed on cloths and worn by hundreds of thousands of people.But the reason this deceased political activist has gotten such recognition is hardly for his actions and achievements. No, the silouette of a man in a beret is simply a nice looking graphic design. At most a cool symbol of past revolutionary days.

So when I read about Steve Jobs and the speculations surrounding his leave of absence, I couldn’t help but sing Steve Jobs - what have you done for me lately? in my head. If people were genuinely concerned about his health, I would perhaps be less cynical. However, the fact that analysts already are asking the question – Can Apple stay on high without Steve Jobs?, worries me greatly.

As head of innovation, Steve Jobs has obviously contributed to Apple’s leading role on the tech-market. Regardless, if all that we love and adore about Apple truly depends on one man and one man only, what does that say about the company?

Maybe it is infact Steve Jobs and not Apple that has done things for me lately. Maybe Apple will fall to the brink of bankruptcy yet again if Jobs is forced to step down due to his alledged “health issues”. If that is the future of Apple, the rise and fall of Jobs, I will only say ask this; Apple – what have you done for me lately?

As I was finishing an article on Dedicated Server hosting it dawned on me. Call it a revelation, only not the one that results in entire reforms, thesis break-down or fundemental caos. No, what I realized as I was tampering on my keyboards, formulating words, sentences, arguments and observations is this: The Web Hosting industry as is, has been built on a foundation of compromises. Not for the hosting provider of course but for the webmaster, the average little webmaster guy who simply wants his money’s worth.

Lacking any mentionable insights on other markets I cannot say that this is not a general term regarding the business world. However, whether or not the customer is aware of it or is affected by it, not being offered all the potentialtechnology holds is according to my values, wrong! Shared hosting is here a prime example. Although tailored for the customer who do not need a lot i.e small website owners, compromising is a vague business concept. Especially when diffuse marketing terms like “Unlimited” already have hosting clients think they are offered an uncompromising solution.

In final words, I guess I have to suggest dedicated server hosting; the least compromising hosting plan with most freedom and user-control. Now if you have a small website you want hosted, shared hosting isn’t all that bad. However, if you have any kind of hope, future plan or strategy to make it grow, in size and traffic, you might as well get yourself an entire server for yourself right away.